How to Price Landscaping Jobs in 2025 (with Calculator & Profit Tips)

June 16, 2025 - 20 min read

TL;DR 

Pricing landscaping jobs in 2025 requires more than guesswork—this guide shows how to estimate labor, materials, overhead, and apply the right markup for healthy profits. Use FieldCamp’s tools to simplify quoting, track costs, and win more jobs with confidence.

Accurately pricing a landscaping job is a skill that separates a profitable business from a struggling one. If you charge too little, you eat into your margins and work overtime to stay afloat. If you overcharge, you risk losing clients to competitors. 

In 2025, with ongoing landscaping trends, along with inflation, labor shortages, and increased demand for sustainable landscaping, pricing right isn’t just important, it’s everything. 

This guide walks you through how to confidently estimate landscaping jobs, combining expert insights with real-world examples so you can win more jobs and protect your bottom line.

Why Accurate Pricing Matters in Landscaping?

Many new or growing landscaping businesses struggle with pricing because it feels like a guessing game. But pricing isn’t about what “feels right” — it’s about breaking down each cost, applying your margin, and knowing your value in the local market.

When pricing is off:

  • Underpricing leads to cash flow problems, staff burnout, and little to no profit.
  • Overpricing makes your quote look inflated compared to competitors, and clients will ghost you.

A well-priced job not only covers your costs but also ensures you can grow: hire staff, upgrade equipment, and pay yourself properly. Accurate estimates also build trust with clients who feel you’re being transparent and professional from the start.

Common Landscaping Pricing Models

Choosing the right pricing strategy is critical to your success as a landscaping professional. Below are the most commonly used models, along with their calculation methods, real-world examples, and clear pros and cons to help you decide what works best for your business.

1. Hourly Rate Pricing

How it works: You charge based on the total number of hours your team works on the job, multiplied by your hourly rate.

Hourly Rate Pricing

PROS

CONS

Easy to calculate and invoice

Great for open-ended or time-intensive work

Fair for both you and the client if job scope changes

Clients may question time tracking or feel you’re stretching the job

Not suitable for quick jobs where flat rates offer more clarity

Doesn’t reward efficiency—you earn the same if you finish faster

Best used for: Small projects, repairs, or new businesses still figuring out timing

2. Square Foot Pricing

How it works: You charge a rate per square foot of space being landscaped, usually used for lawns, turf installation, or planting.

Square Foot Pricing

PROS

CONS

Very transparent and easy for clients to understand

Speeds up quoting for repeatable landscaping services

Works well for lawns, turf, or mulch installs

Not ideal for jobs involving obstacles or elevation changes

May result in undercharging if terrain is complex

Best used for: Lawn care, sod installation, mulching

3. Flat Rate / Fixed Price

How it works: You quote a single price for the full scope of work, regardless of hours worked or square footage.

Fixed Price

PROS

CONS

Clients like knowing the full cost up front

You can charge based on value, not just hours

Rewards efficiency—the faster you finish, the more you earn

High risk if you underestimate the job

Unexpected scope creep can hurt profits

Best used for: Standardized services or jobs with clear start/end points

4. Time & Materials Pricing

How it works: You bill the client for labor (by the hour) plus the cost of materials used, with a markup.

Time and Materials Pricing

PROS

CONS

Flexible for unpredictable or custom projects

Reduces risk since you’re paid for actual costs

Clients may feel uneasy without a fixed quote

You’ll need to track time and materials precisely

Best used for: Custom landscaping, design-heavy jobs, or when scope is evolving

5. Recurring Contract Pricing (for Maintenance Work)

How it works: You offer a fixed seasonal or monthly price for routine services like mowing, trimming, or fertilization.

Recurring Contract Pricing

PROS

CONS

Stable income stream

Easier scheduling and planning

Builds long-term customer relationships

Requires strong tracking of services rendered

Clients expect consistent quality and punctuality

Best used for: Lawn maintenance, commercial property care, HOA contracts

There isn’t a single “right” way to price all landscaping jobs. The model you use should depend on the type of job, client expectations, and how predictable the scope is.

Free Resource:

For a comprehensive breakdown of service pricing strategies across different industries, check out our complete complete guide to service pricing which covers advanced pricing methodologies you can adapt to landscaping.

How to Price Landscaping Jobs in 9 Simple Ways

How to Price Landscaping Jobs in 9 Simple Ways

1. Conduct Site Assessment: The Make-or-Break Step Most Landscapers Skip

A lot of pricing mistakes come from assumptions. That’s why a site assessment is critical.

Go beyond just measuring square footage. A strong assessment should help you uncover both obvious and hidden cost drivers. Consider documenting:

  • Job accessibility: Will your team be able to get equipment on site easily? Tight corners, gates, or stairs can all increase labor time.
  • Property conditions: Check for erosion, damaged fencing, underground utilities, or other issues that could affect work.
  • Client priorities: Ask about aesthetic preferences, material choices, and specific non-negotiables.
  • Time sensitivity: If a client wants the job completed urgently or by a hard deadline (e.g., before an event), you may charge a premium.
  • Material specifications: Are they expecting custom pavers, high-end lighting, or rare plants? These choices impact both sourcing and markup.
  • Job location: Is it outside your usual service zone? You may need to adjust pricing to account for fuel, travel time, or crew availability.

Capture photos, rough sketches, and site notes that you can refer to while quoting. This groundwork will shape the accuracy of your final estimate.

2. Estimate Labor Costs

Labor is usually the largest cost in any landscaping job, so estimating it correctly is key. Start by breaking down the total effort in terms of person-hours. 

If your project will take about 40 hours to complete and you’ll have six people working simultaneously, that’s 240 total labor hours.

Once you have your total hours, multiply them by your hourly cost per worker. This isn’t just wages—it should also include employer-side payroll taxes, workers’ comp, insurance, and any other labor-related expenses. 

Let’s say the fully loaded hourly cost is $16.47: 240 hours × $16.47 = $3,952.80 total labor cost

If you’re new to the landscaping business or building out pricing systems, time tracking tools can help you refine these estimates over time. Track how long jobs take, compare them to your quotes, and build smarter benchmarks for the future.

3. Consider Material Costs & Supplies

List out everything you’ll need—from decorative stone to functional supplies—and make sure you’re not underestimating. Every plant, bag of mulch, or piece of timber adds up, so you’ll want a full inventory before quoting. Factor in quantities and calculate the full cost, including taxes and delivery.

Common items include lawn turf, gravel, compost, fertilizer, and mulch. You might also need cement for pathways, timber for garden edging, or even boulders and lighting for design accents. These aren’t just line items—they shape the look, feel, and cost of your work. Always account for waste and delivery charges.

Track Every Stone, Plant, and Nail with FieldCamp

Managing landscaping materials like mulch, turf, and cement? With FieldCamp, you can log every supply, track usage, and avoid cost overruns with smart inventory controls built for contractors.

✅ Get low stock alerts before you run out

✅ Prepare material kits for repeat jobs or services

✅ See real-time inventory levels across all your projects

4. Calculate Overhead Costs

Overhead costs are often forgotten, but they add up fast. These are your indirect expenses, the ones that don’t show up directly on a job invoice but still eat into your profit if you don’t account for them.

Think about what it costs to run your landscaping company each week or month:

  • Office rent or home office utilities 
  • Insurance (general liability, vehicles, equipment)
  • Landscaping software and tools
  • Advertising and marketing
  • Phone and internet bills
  • Admin wages or virtual assistants

How to calculate it per job:

Let’s say your weekly overhead cost is $1,000 and your crew works 100 labor hours per week. 

So, your hourly overhead cost is: $1,000 ÷ 100 hours = $10 per hour

If a project takes 240 labor hours: 240 × $10 = $2,400 overhead cost for that job

5. Count on Subsidiary Expenses:

Even the most accurate base estimate can fall short if you overlook the hidden costs that sneak in around the edges. These extra expenses, though small individually, can quickly eat into your profits if not factored in. Here’s what to watch out for

  • Equipment Use: Don’t forget wear-and-tear, fuel, and transport for your tools. For bigger jobs, add a flat equipment fee per day or per machine.
  • Subcontractors Costs: If you’re outsourcing electrical, irrigation, or concrete work, add their fees plus a coordination markup.
  • Permits & Disposal Fees: Add estimated costs for any required city permits, plus disposal for green waste, soil, or debris.
  • Travel Time: For jobs far from your base, it’s fair to charge a travel or distance fee, especially if it takes your crew out of commission for longer.

6. Total All Your Landscaping Costs

Once you’ve estimated labor, materials, equipment, subcontractors, permits, and overhead, it’s time to pull it all together. 

Here’s what a final landscaping cost calculation might look like:

  • Labor: $3,952.80
  • Materials: $3,500.00
  • Overhead: $2,400.00

Total cost before profit:

$3,952.80 + $3,500.00 + $2,400.00 = $9,852.80

This figure becomes the foundation for applying your desired profit margin.

7. Calculate Your Profit Margin

Establishing a solid profit margin is the foundation of profitable landscaping work. Your profit margin represents the percentage of revenue you retain after covering all project expenses—labor, materials, and overhead costs.

What Defines Your Profit Margin?

Your profit margin is the portion of each project’s total revenue that becomes actual profit once all direct costs are deducted. This percentage determines your business’s financial health and growth potential.

For landscaping professionals, maintaining a 15-20% profit margin creates a sustainable buffer for unexpected expenses, equipment maintenance, and business expansion. When you target a 20% profit margin, your total project costs should represent 80% of your final client price.

Profit Margin Formula:

Final Project Price = Total Costs ÷ (1 – Desired Profit Margin)

Practical Example:

Combined project costs: $800, and Target profit margin: 20%

Calculation: $800 ÷ (1 – 0.20) = $800 ÷ 0.80 = $1,000 total price

This ensures your $200 profit covers landscaping business expenses and contributes to long-term sustainability.

Don’t want to do this manually each time?

Try FieldCamp’s free [Profit Margin Calculator] to instantly check whether your quote will cover your costs and hit your targets. It’s simple, transparent, and designed for landscapers like you.

8. Apply Your Markup Strategy

Once you’ve established your profit margin target, implementing the correct markup ensures you achieve that profitability goal. Markup is the amount you add to your base costs to reach your desired selling price.

Understanding Markup Implementation

Markup translates your profit margin goal into actionable pricing. While profit margin is calculated from the selling price, markup is calculated from your costs, making it a practical tool for quote development.

Markup Conversion Formula

Markup Percentage = Profit Margin ÷ (1 – Profit Margin) × 100

Let’s Convert Your Desired Profit Margin to Markup:

  • Desired 20% profit margin requires 25% markup
  • Desired 25% profit margin requires 33.3% markup
  • Desired 30% profit margin requires 42.9% markup

Markup Formula:

Client Price = Base Costs × (1 + Markup Percentage)

Let’s understand profit margin and markup with an example:

Cost: $1,000

Desired 20% profit margin

Required markup: 25%

Selling price: $1,000 × 1.25 = $1,250

Profit: $250

Profit margin check: $250 ÷ $1,250 = 20% ✓

This ensures you hit your target profit margin every time!

Access Our Cost Calculator for FREE

Need assistance calculating markup for specific services like lawn installation, hardscaping, or seasonal maintenance? Try our free lawn care cost calculator for instant pricing guidance.

9. Create and Send Your Landscaping Quote

Once your numbers are finalized, it’s time to package your landscaping estimate into a professional quote that clients can easily review and approve. 

Your landscaping quote should include:

  • Business name, logo, and contact info
  • Client details
  • Scope of work (broken down by service)
  • Materials, labor, and total cost
  • Optional services or add-ons
  • Quote expiration and payment terms

🛠️ Want to simplify this? Use FieldCamp to:

  • Track material, labor, and overhead in one place
  • Auto-calculate markups and profit margins
  • Convert quotes into invoices with a single click
  • Include optional upsells with images and pricing

This lets you move from estimate to approval without the hassle—and gives your client a polished, clickable experience they’ll appreciate.

Book a demo to see how FieldCamp not only simplifies your quoting workflow but also takes care of your entire field operations—from scheduling to invoicing—all in one place.

Real-Life Industrial Landscaping Pricing Examples

Here are some ballpark ranges, based on real projects:

  • Spring yard cleanup (debris removal, mulching, trimming): $300–600
  • Sod installation for 1,000 sq ft lawn: $2,000–3,500
  • Backyard makeover with hardscape + softscape: $7,500–25,000
  • Seasonal maintenance package (bi-weekly visits): $1,200–2,500 per season

Your region and client expectations will affect these numbers, but they serve as a reliable benchmark to work from.

Adjusting Prices for Your Market

Pricing isn’t one-size-fits-all. What works in rural Ohio may tank your margins in San Diego. This regional variation applies across all home services—from landscaping to cleaning services pricing, market rates can differ by 40% or more.

Tips to localize:

  • Research labor rates using tools like HomeAdvisor or Thumbtack
  • Call 3 competitors posing as a homeowner and ask for a ballpark quote
  • Monitor what your clients expect to pay—sometimes pricing low raises suspicion
  • Adjust your quotes based on seasonal demand: raise prices slightly in spring/summer when demand peaks

Profit-Boosting Tips Most Landscapers Overlook

  • Offer add-ons: aeration, fertilization, lighting, drainage
  • Package services: offer “Spring Revival” or “Complete Backyard Makeover” bundles
  • Track actual job costs: compare estimates vs outcomes using job costing tools
  • Charge for consultations: even if it’s just $50–100, it filters tire-kickers and shows you’re serious
  • Add quote expiration dates: protects you from price changes in materials/labor

Get Your Free Landscaping Pricing Checklist

Before you send out your next quote, make sure nothing slips through the cracks. This free checklist helps you review labor, materials, overhead, and more, so every estimate is accurate and professional

Landscaping Pricing Checklist

Ready to Price Landscaping Jobs Confidently?

Smart landscaping businesses win more jobs not by being the cheapest, but by being the clearest, most reliable option. When your quotes are accurate, transparent, and backed by data, you become the obvious choice.Need help getting started? Try and quote with confidence and boost your profits in 2025.

Frequently Asked Questions

How do professionals price landscaping jobs?

They break down labor, materials, overhead and apply a profit margin based on industry standards, usually using estimating software.

What is a fair hourly rate for landscapers in 2025?

Anywhere from $45 to $85 per hour, depending on your location, job complexity, and whether it includes labor burden and overhead.

Should I charge per square foot or flat rate?

For turf and planting, square foot works well. For cleanups or hardscaping, flat rate is often easier for clients to understand.

How do I handle scope changes mid-project?

Have a clause in your contract stating that additional work will be quoted separately. Document changes and get client approval before continuing.

Can I increase my landscaping prices mid-season?

Yes, for new clients or contracts. For existing agreements, honor your commitment but let clients know rates may change next year.

What’s the average hourly wage for landscaping workers?

In 2025, the average hourly wage for landscaping workers ranges from $16 to $25, depending on location, experience, and job type.