Why FieldCamp Exists

A letter from the founder

Hey—

I’m Jeel, the founder of FieldCamp.

People ask me why we’re building another field service management tool when Jobber, ServiceTitan, and HousecallPro already exist. It’s a fair question. Those companies have been around for years. They have thousands of customers. They have hundreds of millions in funding.

So why bother?

Because I watched what those tools actually do to the people who use them.

Here’s what I kept seeing:

A plumbing company owner wakes up at 5:30am. Before his first coffee, he’s already in Jobber—manually assigning jobs, checking which tech is closest, texting customers to confirm appointments, chasing yesterday’s invoices.

By 9am, he’s already exhausted. And he hasn’t done any actual work yet.

I talked to dozens of these owners. HVAC contractors. Cleaning companies. Pest control operators. The story was always the same:

“I bought this software to save time, but now I spend 10 hours a week just managing it.”

“I still have to manually assign every job.”

“I’m the dispatcher, the scheduler, the invoice chaser, and the customer service rep—on top of actually running my business.”

They didn’t need more features. They needed less work.

The real problem isn’t the software. It’s who does the work.

Legacy field service tools were built in 2010-2015. Back then, “software” meant giving you a digital version of your clipboard and calendar. You still had to make every decision. You still had to click every button. You still had to send every message.

That was fine when businesses were smaller and expectations were lower.

But it’s 2025 now. Your customers expect instant confirmations. Your techs expect clear schedules. Your cash flow depends on invoices going out the same day.

And you’re supposed to do all of that manually? While also growing your business?

That’s not software helping you. That’s software creating a second job.

So we asked a different question.

Instead of “what features do field service businesses need?”—we asked:

“What if the software just did the work itself?”

What if jobs got assigned automatically based on location, skill, and availability—without you touching anything?

What if customers got updates without anyone typing a message?

What if invoices went out the moment a job was marked complete?

What if you opened your dashboard and everything was already handled?

That’s not a feature list. That’s a fundamentally different approach.

Why can’t Jobber or ServiceTitan just do this?

Honestly? They could. They have more money than we do. More engineers. More customers.

But they won’t. Not really.

Their entire business is built around you using the software every day. Their dashboards are designed for dispatchers who want control, not owners who want freedom. Their architecture is 10 years old—bolting on AI features doesn’t change how the core system works.

And most importantly: their existing customers expect the old way. Changing that would confuse everyone.

We don’t have that problem. We’re building from scratch, with automation as the foundation—not an afterthought.

I’ll be honest about where we are.

We’re a startup. We’re not pretending to have 15 years of market presence or 100,000 customers.

What we have is a small group of field service businesses who took a chance on us—and who now tell us they’ve gotten 10+ hours a week back. Who say their techs actually like using the app. Who stopped dreading Monday mornings.

We’re not building the “AI-powered version” of Jobber. We’re building what field service software should be if you started over today with one goal: make the business run itself.

This isn’t for everyone.

If you love being the dispatcher—if control over every job assignment is important to you—the legacy tools are great. They give you lots of buttons.

But if you started a field service business to do great work and build something meaningful—not to spend your life in software—then we built FieldCamp for you.

We’re early. We’re real. And we’re building this differently.

I read every piece of feedback. I’m on customer calls every week. If you try FieldCamp and something doesn’t work, you can email me directly: jeel@fieldcamp.ai

Thanks for reading. And if any of this resonated—give us a look. We’re not asking you to believe our marketing. We’re asking you to see for yourself.

jeel-patel

Jeel Patel

Founder of FieldCamp